Have you ever gotten 5-star reviews before? Did those 5-star reviews work like magic for your salon? I bet they did! Listen, a 5-star, glowing review isn’t just a pat on the back for a job well done. It is your ticket to more loyal customers, more bookings, and a thriving salon. It is also an easy way to build trust with potential customers. If they have worked for you, it means you should be willing to get more of them. If you haven’t gotten 5-star reviews before, what better time to start! This article came at the perfect time for you.

Before we go further into the nitty-gritty of this post, here’s one thing you should know: customers hardly leave reviews. And this is not because you did a poor job, but because they just can’t be bothered by it. After all, they don’t exactly need it. But you do, and that’s why you have to be the one who takes the initiative to get them spilling those reviews. Even when they leave your salon feeling fabulous and loving their new look, you’re the one who makes the move. And it has to be fast and easy for them.

You’re not alone if you’ve wondered:

• “Do customers even notice my request for reviews?”
• “How can I make it so simple that they can’t help but leave a 5-star rating?”
• “Is there a faster way to get more of these 5-star reviews and grow my bookings?”

The good news is that there is a faster way, and it doesn’t involve begging, nagging, or feeling awkward about it.

In this post, we’ll break down the exact steps you need to:

• Stop making the #1 mistake that keeps your salon from racking up those 5-star ratings.
• Make it effortless for your customers to leave that glowing feedback.
• Turn your regulars into loyal fans who rave about your salon online.

Let’s get those 5-star reviews rolling in for your salon today!

The #1 Mistake Stopping You from Getting Reviews

Most salon owners assume that if their customers love their hair, skin, or nails, they’ll automatically leave a review. Sadly, that’s not how people work. That’s not how things work with customers. And it’s not even their fault.

Your customers might walk out of your salon feeling like a million bucks, but once they get home, life resumes. They get busy with work, errands, kids, or simply scrolling through social media. In the midst of all of that, that amazing experience they just had at your salon quickly fades into the background.

The #1 mistake that stops you from getting those 5-star reviews is not asking directly.

If you’re relying on the response you’d get after sending a generic “Thanks for coming!” text or hoping your customers will leave a review on their own, then you’re missing out on valuable feedback and social proof.

Here’s why not asking doesn’t work:

• Customers assume you already have plenty of reviews.
• They think they will ‘get to it later’ (and never do).
• They’re not sure where to leave it (Google, Facebook, or somewhere else).

It’s your job to make it crystal clear that you’d love to hear about their experience, and to show them exactly how to do it. 

Fixing this #1 mistake is easier than you think. It all starts with confidently asking at the right moment. 

 

The Easiest Way to Ask for and Collect Reviews

Now that you know that the number #1  mistake is not asking directly, let’s talk about how to ask for reviews in a way that feels natural, friendly, and most importantly, gets the job done!

The easiest way to collect reviews is to make it as simple and convenient as possible for your customers. If it’s a hassle or they’re unsure what to do, even the happiest customers might skip it.

Here’s how to make it seamless:

Ask when they’re at their happiest: Timing is everything. The best moment to ask is right after the appointment, when your customer is still admiring their new hair, nails, or brows and feeling fantastic.

Keep it casual and personal: A warm, sincere request works wonders. Try something like:

“I’d love to hear what you think about your new look! If you have a minute, would you mind leaving us a quick review? It helps our salon so much.”

Use a direct link to a customer reviews app or QR code: Don’t just tell them where to leave the review. You have to show them!

• Use a QR code at the front desk.
• Show them how they can easily leave reviews on a reviews app, e.g: Parrot. 
• Send them a friendly follow-up SMS or email with a direct link to the app so they leave a review there.

Automate it with Parrot: This is where Parrot swoops in to make your review collection easier! With your business registered on Parrot, your customers can easily leave reviews on the app, tag you in the reviews and give you 5-star ratings.

Instead of manually following up with each customer, you can simply send them a link to your business account on Parrot and have all of your reviews in one place. Even when it slips their mind to leave reviews for you, regular prompts from Parrot serve as the perfect reminder. No awkwardness, no extra work on your end; just more 5-star reviews coming in effortlessly.

By making it super easy and showing how much their reviews matter to you, you’ll see those glowing reviews start rolling in without feeling salesy or pushy.

How to Get Repeat Customers to Leave Reviews

It is easy to get reviews from new customers. The experience is fresh for them, and most times, they are eager to talk about it. But what about your loyal, repeat customers? They’re already fans of your salon, and their feedback can be pure gold.

It is a bit dicey with your regulars because some of them might think, “Oh! I already left a review the last two times I was here!” They are already familiar with your brand, and many of them might not realise how valuable fresh feedback can be. But there’s always a solution. Here’s how to keep those glowing reviews coming from your regular customers:

Make it fresh and personal: Instead of the generic “Please leave us a review,” that they are used to, tie your request to their specific experience. For example:

“We’d love to hear how you’re liking your new hair colour!”
“Did you enjoy your facials today? Let us know what you think!”

This doesn’t feel like you’re repeating the same request for a review. It is more like a genuine check-in to know what they think about another experience with you.

Include a small incentive: A little perk goes a long way! Offer a small thank-you gift. It could be:

• A discount on their next visit.
• A free hair treatment or mini product sample.
• Entry into a monthly giveaway

This makes your request for a review exciting. Your customers will feel appreciated, and they’ll be back at your door in no time.

Explain why their reviews matter: Most customers don’t realise that fresh reviews help your salon stay visible and competitive. You might say:

“Your feedback helps us grow and keeps us going. We truly appreciate every word!”

Many customers grow to love their service providers, and this kind of request would make them feel included in your eventual success story. 

Make it part of the salon experience: You can ask for their opinions casually during the appointment, add a note on their appointment card, or send an email reminder. The end goal is to normalise the request as part of how you care for them, just like you care for their hair, skin, or nails.

With these small tweaks, your repeat customers will be more likely to leave reviews for you, and your salon will keep shining online with fresh, 5-star reviews.

Conclusion
Now that you know how to avoid the number #1 mistake, how to ask in a friendly and simple way, and how to keep those repeat customers talking, you’re well on your way to seeing those 5-star reviews roll in! When you’re consistent and genuine, those reviews rush in like a flood, building your salon’s reputation and attracting even more bookings.

Want to make it even faster? Parrot can handle the review collection for you, so you can pour more attention on the other areas of your business. 

Registering your business on Parrot affords you a platform where all of your reviews can be in one place. It is also a seamless process for your customers. They simply get on the Parrot app, locate your business and leave reviews for you. What’s more? Getting on Parrot puts your business in the face of potential customers, as those who need your services can always find your business on Parrot.

Register today on Parrot, for Free and start getting 5-star reviews and watch your salon shine brighter than ever!

Click this link to register now: